{"id":176,"date":"2026-03-19T22:17:42","date_gmt":"2026-03-19T13:17:42","guid":{"rendered":"https:\/\/ownedmedia.kinbitious.com\/?p=176"},"modified":"2026-03-19T22:17:42","modified_gmt":"2026-03-19T13:17:42","slug":"%e3%82%aa%e3%82%a6%e3%83%b3%e3%83%89%e3%83%a1%e3%83%87%e3%82%a3%e3%82%a2%e7%ab%8b%e3%81%a1%e4%b8%8a%e3%81%92%e5%89%8d%e3%81%ab%e6%b1%ba%e3%82%81%e3%82%8b%e3%81%b9%e3%81%8dkpi%e8%a8%ad%e8%a8%88","status":"publish","type":"post","link":"https:\/\/ownedmedia.kinbitious.com\/?p=176","title":{"rendered":"\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u7acb\u3061\u4e0a\u3052\u524d\u306b\u6c7a\u3081\u308b\u3079\u304dKPI\u8a2d\u8a08\u306e\u57fa\u672c"},"content":{"rendered":"\r\n\r\n
\r\n
\r\n
\r\n

OWNED MEDIA GUIDE<\/p>\r\n\r\n

\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u7acb\u3061\u4e0a\u3052\u524d\u306b\u6c7a\u3081\u308b\u3079\u304d\r\nKPI\u8a2d\u8a08\u306e\u57fa\u672c<\/h1>\r\n

\u300c\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u3092\u59cb\u3081\u308b\u306a\u3089\u3001\u307e\u305a\u4f55\u3092\u6570\u5b57\u3067\u8ffd\u3048\u3070\u3044\u3044\u306e\u304b\u5206\u304b\u3089\u306a\u3044\u300d\r\n\u300cPV\u3060\u3051\u898b\u3066\u3044\u308c\u3070\u3088\u3044\u306e\u304b\u3001\u305d\u308c\u3068\u3082\u554f\u3044\u5408\u308f\u305b\u6570\u3092\u8ffd\u3046\u3079\u304d\u306a\u306e\u304b\u8ff7\u3046\u300d\r\n\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u3092\u7acb\u3061\u4e0a\u3052\u308b\u6642\u3001\u591a\u304f\u306e\u4f1a\u793e\u304c\u5f8c\u56de\u3057\u306b\u3057\u3084\u3059\u3044\u306e\u304cKPI\u8a2d\u8a08\u3067\u3059\u3002\r\n\u3067\u3059\u304c\u3001KPI\u3092\u66d6\u6627\u306a\u307e\u307e\u59cb\u3081\u308b\u3068\u3001\u8a18\u4e8b\u306f\u5897\u3048\u3066\u3082\u4f55\u304c\u9806\u8abf\u3067\u4f55\u304c\u8ab2\u984c\u306a\u306e\u304b\u5224\u65ad\u3057\u306b\u304f\u304f\u306a\u308a\u307e\u3059\u3002\r\n\u9006\u306b\u3001\u7acb\u3061\u4e0a\u3052\u524d\u306b\u76ee\u7684\u306b\u5408\u3063\u305fKPI\u3092\u6574\u7406\u3057\u3066\u304a\u3051\u3070\u3001\u898b\u308b\u3079\u304d\u6570\u5b57\u304c\u660e\u78ba\u306b\u306a\u308a\u3001\u6539\u5584\u3082\u9032\u3081\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002\r\n\u5927\u4e8b\u306a\u306e\u306f\u3001\u6700\u521d\u304b\u3089\u7d30\u304b\u3059\u304e\u308b\u6307\u6a19\u3092\u5897\u3084\u3059\u3053\u3068\u3067\u306f\u306a\u304f\u3001\u30e1\u30c7\u30a3\u30a2\u306e\u76ee\u7684\u306b\u5408\u3063\u305f\u57fa\u672c\u6307\u6a19\u3092\u9806\u756a\u306b\u6301\u3064\u3053\u3068\u3067\u3059\u3002\r\n\u3053\u306e\u8a18\u4e8b\u3067\u306f\u3001\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u7acb\u3061\u4e0a\u3052\u524d\u306b\u6c7a\u3081\u3066\u304a\u304d\u305f\u3044KPI\u8a2d\u8a08\u306e\u57fa\u672c\u3092\u3001\u8003\u3048\u65b9\u304b\u3089\u5b9f\u8df5\u306e\u6d41\u308c\u307e\u3067\u308f\u304b\u308a\u3084\u3059\u304f\u6574\u7406\u3057\u3066\u89e3\u8aac\u3057\u307e\u3059\u3002<\/p>\r\n\r\n

\u30b5\u30fc\u30d3\u30b9\u5185\u5bb9\u3092\u898b\u308b<\/a>\r\n\u304a\u554f\u3044\u5408\u308f\u305b\u306f\u3053\u3061\u3089<\/a><\/div>\r\n<\/div>\r\n<\/div>\r\n<\/section>
\r\n
\r\n
\r\n
\r\n

POINT 1<\/p>\r\n\r\n

KPI\u306f\u76ee\u7684\u306b\u5408\u308f\u305b\u3066\u6c7a\u3081\u308b<\/h2>\r\n

PV\u3001\u691c\u7d22\u6d41\u5165\u3001\u554f\u3044\u5408\u308f\u305b\u3001\u8cc7\u6599DL\u306a\u3069\u3001\u8ffd\u3046\u3079\u304d\u6570\u5b57\u306f\u30e1\u30c7\u30a3\u30a2\u306e\u76ee\u7684\u306b\u3088\u3063\u3066\u5909\u308f\u308a\u307e\u3059\u3002<\/p>\r\n\r\n<\/div>\r\n

\r\n

POINT 2<\/p>\r\n\r\n

PV\u3060\u3051\u3067\u306f\u8db3\u308a\u306a\u3044<\/h2>\r\n

\u30a2\u30af\u30bb\u30b9\u6570\u306f\u5927\u5207\u3067\u3059\u304c\u3001\u56de\u904a\u3001\u518d\u8a2a\u3001CTA\u30af\u30ea\u30c3\u30af\u3001\u554f\u3044\u5408\u308f\u305b\u7387\u306a\u3069\u3082\u5408\u308f\u305b\u3066\u898b\u308b\u3053\u3068\u3067\u5b9f\u614b\u304c\u898b\u3048\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\r\n\r\n<\/div>\r\n

\r\n

POINT 3<\/p>\r\n\r\n

\u6700\u521d\u306f\u30b7\u30f3\u30d7\u30eb\u3067\u3088\u3044<\/h2>\r\n

\u7acb\u3061\u4e0a\u3052\u521d\u671f\u304b\u3089\u6307\u6a19\u3092\u5897\u3084\u3057\u3059\u304e\u308b\u3068\u5224\u65ad\u3057\u3065\u3089\u304f\u306a\u308a\u307e\u3059\u3002\u307e\u305a\u306f\u57fa\u672cKPI\u304b\u3089\u59cb\u3081\u308b\u3053\u3068\u304c\u5927\u5207\u3067\u3059\u3002<\/p>\r\n\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/section>

\r\n
\r\n
\r\n

\u307e\u305a\u7d50\u8ad6\uff5cKPI\u306f\u300c\u76ee\u7684\u300d\u3068\u300c\u8aad\u8005\u306e\u52d5\u304d\u300d\u306b\u6cbf\u3063\u3066\u8a2d\u8a08\u3059\u308b<\/h2>\r\n

\u4f55\u3068\u306a\u304f\u6570\u5b57\u3092\u8ffd\u3046\u306e\u3067\u306f\u306a\u304f\u3001\u30e1\u30c7\u30a3\u30a2\u306e\u5f79\u5272\u3068\u5c0e\u7dda\u306b\u6cbf\u3063\u3066KPI\u3092\u6c7a\u3081\u308b\u3068\u3001\u6539\u5584\u306e\u65b9\u5411\u304c\u660e\u78ba\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\r\n\r\n<\/div>\r\n

\r\n
\r\n

\u3046\u307e\u304f\u3044\u304b\u306a\u3044\u72b6\u614b<\/h3>\r\n

\u3068\u308a\u3042\u3048\u305aPV\u3084\u691c\u7d22\u9806\u4f4d\u3060\u3051\u3092\u898b\u3066\u3044\u3066\u3001\u8aad\u8005\u304c\u56de\u904a\u3057\u3066\u3044\u308b\u306e\u304b\u3001\u554f\u3044\u5408\u308f\u305b\u306b\u3064\u306a\u304c\u3063\u3066\u3044\u308b\u306e\u304b\u304c\u5206\u304b\u3089\u306a\u3044\u72b6\u614b\u3067\u3059\u3002<\/p>\r\n\r\n<\/div>\r\n

\r\n

\u3046\u307e\u304f\u3044\u304f\u72b6\u614b<\/h3>\r\n

\u76ee\u7684\u306b\u5fdc\u3058\u3066\u3001\u6d41\u5165\u3001\u56de\u904a\u3001\u518d\u8a2a\u3001\u554f\u3044\u5408\u308f\u305b\u306a\u3069\u3092\u898b\u308b\u3079\u304d\u6307\u6a19\u304c\u6574\u7406\u3055\u308c\u3066\u304a\u308a\u3001\u6539\u5584\u30dd\u30a4\u30f3\u30c8\u3092\u5224\u65ad\u3057\u3084\u3059\u3044\u72b6\u614b\u3067\u3059\u3002<\/p>\r\n\r\n<\/div>\r\n

\r\n

\u8003\u3048\u65b9\u306e\u57fa\u672c<\/h3>\r\n

KPI\u306f\u6570\u5b57\u306e\u4e00\u89a7\u3067\u306f\u306a\u304f\u3001\u8aad\u8005\u304c\u3069\u3053\u304b\u3089\u6765\u3066\u3001\u3069\u3046\u7406\u89e3\u3057\u3001\u3069\u3053\u3067\u884c\u52d5\u3059\u308b\u304b\u3092\u898b\u3048\u308b\u5316\u3059\u308b\u305f\u3081\u306e\u8a2d\u8a08\u3067\u3059\u3002<\/p>\r\n\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/section>

\r\n
\r\n
\r\n

\u306a\u305c\u7acb\u3061\u4e0a\u3052\u524d\u306bKPI\u8a2d\u8a08\u304c\u5fc5\u8981\u306a\u306e\u304b<\/h2>\r\n

KPI\u306f\u904b\u7528\u304c\u59cb\u307e\u3063\u3066\u304b\u3089\u8003\u3048\u308b\u3082\u306e\u3068\u601d\u308f\u308c\u304c\u3061\u3067\u3059\u304c\u3001\u5b9f\u969b\u306b\u306f\u7acb\u3061\u4e0a\u3052\u524d\u306b\u6574\u7406\u3057\u3066\u304a\u304f\u65b9\u304c\u52b9\u679c\u7684\u3067\u3059\u3002<\/p>\r\n\r\n<\/div>\r\n

\r\n
\r\n
\u7406\u7531 1<\/div>\r\n
\u4f55\u306e\u305f\u3081\u306e\u30e1\u30c7\u30a3\u30a2\u304b\u3092\u660e\u78ba\u306b\u3057\u3084\u3059\u3044\u304b\u3089\u3067\u3059\u3002\u63a1\u7528\u3001\u55b6\u696d\u3001\u554f\u3044\u5408\u308f\u305b\u3001\u4fe1\u983c\u5f62\u6210\u306a\u3069\u3001\u76ee\u7684\u306b\u3088\u3063\u3066\u8ffd\u3046\u3079\u304d\u6570\u5b57\u306f\u5909\u308f\u308a\u307e\u3059\u3002<\/div>\r\n<\/div>\r\n
\r\n
\u7406\u7531 2<\/div>\r\n
\u8a18\u4e8b\u8a2d\u8a08\u3084\u5c0e\u7dda\u8a2d\u8a08\u306b\u53cd\u6620\u3057\u3084\u3059\u3044\u304b\u3089\u3067\u3059\u3002\u3069\u306e\u884c\u52d5\u3092\u5897\u3084\u3057\u305f\u3044\u304b\u304c\u6c7a\u307e\u308b\u3068\u3001\u5fc5\u8981\u306a\u8a18\u4e8b\u3084CTA\u3082\u6574\u7406\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/div>\r\n<\/div>\r\n
\r\n
\u7406\u7531 3<\/div>\r\n
\u904b\u7528\u958b\u59cb\u5f8c\u306e\u5224\u65ad\u304c\u3057\u3084\u3059\u304f\u306a\u308b\u304b\u3089\u3067\u3059\u3002\u7acb\u3061\u4e0a\u3052\u5f8c\u306b\u6570\u5b57\u304c\u52d5\u304b\u306a\u304f\u3066\u3082\u3001\u3069\u3053\u3092\u6539\u5584\u3059\u3079\u304d\u304b\u3092\u898b\u3064\u3051\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/div>\r\n<\/div>\r\n
\r\n
\u7406\u7531 4<\/div>\r\n
\u793e\u5185\u3067\u6210\u679c\u306e\u5171\u901a\u8a8d\u8b58\u3092\u6301\u3061\u3084\u3059\u3044\u304b\u3089\u3067\u3059\u3002PV\u306a\u306e\u304b\u554f\u3044\u5408\u308f\u305b\u306a\u306e\u304b\u3092\u66d6\u6627\u306b\u3057\u306a\u3044\u3053\u3068\u3067\u3001\u8a55\u4fa1\u8ef8\u304c\u3076\u308c\u306b\u304f\u304f\u306a\u308a\u307e\u3059\u3002<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/section>
\r\n
\r\n
\r\n
\r\n

KPI\u8a2d\u8a08\u3067\u6700\u521d\u306b\u6c7a\u3081\u308b\u3079\u304d5\u3064\u306e\u57fa\u672c<\/h2>\r\n
\r\n
\r\n

1. \u30e1\u30c7\u30a3\u30a2\u306e\u76ee\u7684<\/h3>\r\n

\u307e\u305a\u306f\u4f55\u306e\u305f\u3081\u306b\u30e1\u30c7\u30a3\u30a2\u3092\u4f5c\u308b\u306e\u304b\u3092\u6c7a\u3081\u307e\u3059\u3002\u65b0\u898f\u96c6\u5ba2\u3001\u554f\u3044\u5408\u308f\u305b\u7372\u5f97\u3001\u63a1\u7528\u5e83\u5831\u3001\u55b6\u696d\u652f\u63f4\u306a\u3069\u3067\u6307\u6a19\u306f\u5909\u308f\u308a\u307e\u3059\u3002<\/p>\r\n\r\n<\/div>\r\n

\r\n

2. \u6700\u7d42\u6210\u679c\u6307\u6a19<\/h3>\r\n

\u554f\u3044\u5408\u308f\u305b\u6570\u3001\u8cc7\u6599DL\u6570\u3001\u5546\u8ac7\u6570\u3001\u63a1\u7528\u5fdc\u52df\u6570\u306a\u3069\u3001\u6700\u7d42\u7684\u306b\u4f55\u304c\u5897\u3048\u308c\u3070\u6210\u679c\u3068\u8a00\u3048\u308b\u306e\u304b\u3092\u660e\u78ba\u306b\u3057\u307e\u3059\u3002<\/p>\r\n\r\n<\/div>\r\n

\r\n

3. \u4e2d\u9593\u6307\u6a19<\/h3>\r\n

CTA\u30af\u30ea\u30c3\u30af\u3001\u56de\u904a\u7387\u3001\u8cc7\u6599\u8acb\u6c42\u30da\u30fc\u30b8\u5230\u9054\u3001\u6307\u540d\u691c\u7d22\u306a\u3069\u3001\u6700\u7d42\u6210\u679c\u306b\u3064\u306a\u304c\u308b\u9014\u4e2d\u306e\u52d5\u304d\u3092\u898b\u308b\u6307\u6a19\u3092\u7f6e\u304d\u307e\u3059\u3002<\/p>\r\n\r\n<\/div>\r\n

\r\n

4. \u6d41\u5165\u6307\u6a19<\/h3>\r\n

\u691c\u7d22\u6d41\u5165\u3001SNS\u6d41\u5165\u3001\u6307\u540d\u6d41\u5165\u3001\u53c2\u7167\u5143\u306a\u3069\u3001\u3069\u3053\u304b\u3089\u8aad\u8005\u304c\u6765\u3066\u3044\u308b\u306e\u304b\u3092\u898b\u308b\u6307\u6a19\u3082\u5fc5\u8981\u3067\u3059\u3002<\/p>\r\n\r\n<\/div>\r\n

\r\n

5. \u904b\u7528KPI<\/h3>\r\n

\u8a18\u4e8b\u516c\u958b\u672c\u6570\u3001\u30ea\u30e9\u30a4\u30c8\u672c\u6570\u3001\u6539\u5584\u672c\u6570\u306a\u3069\u3001\u6210\u679c\u3092\u51fa\u3059\u305f\u3081\u306e\u904b\u7528\u6d3b\u52d5\u305d\u306e\u3082\u306e\u3082\u5fc5\u8981\u306b\u5fdc\u3058\u3066\u6307\u6a19\u5316\u3057\u307e\u3059\u3002<\/p>\r\n\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n

\r\n
\r\n

KPI\u8a2d\u8a08\u306e\u57fa\u672c\u306f<\/h2>\r\n
    \r\n \t
  • \u76ee\u7684\u3092\u6c7a\u3081\u308b<\/li>\r\n \t
  • \u6700\u7d42\u6210\u679c\u3092\u6c7a\u3081\u308b<\/li>\r\n \t
  • \u9014\u4e2d\u306e\u52d5\u304d\u3092\u898b\u308b<\/li>\r\n \t
  • \u6d41\u5165\u3068\u904b\u7528\u3082\u898b\u308b<\/li>\r\n<\/ul>\r\n

    \u3044\u304d\u306a\u308a\u6570\u5b57\u3092\u5897\u3084\u3059\u306e\u3067\u306f\u306a\u304f\u3001\u6210\u679c\u306e\u6d41\u308c\u306b\u6cbf\u3063\u3066\u8a2d\u8a08\u3059\u308b\u3053\u3068\u304c\u5927\u5207\u3067\u3059\u3002<\/p>\r\n\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/section>

    \r\n
    \r\n
    \r\n

    \u4ee3\u8868\u7684\u306aKPI\u306e\u8003\u3048\u65b9<\/h2>\r\n

    \u3069\u306e\u4f1a\u793e\u3067\u3082\u5171\u901a\u3067\u4f7f\u3044\u3084\u3059\u3044\u3001\u57fa\u672c\u7684\u306aKPI\u306e\u898b\u65b9\u3092\u6574\u7406\u3059\u308b\u3068\u6b21\u306e\u3088\u3046\u306b\u306a\u308a\u307e\u3059\u3002<\/p>\r\n\r\n<\/div>\r\n

    \r\n
    \r\n
    KPI 1<\/div>\r\n
    \u6d41\u5165\u7cfbKPI<\/strong>\uff1a\u30bb\u30c3\u30b7\u30e7\u30f3\u6570\u3001\u691c\u7d22\u6d41\u5165\u6570\u3001SNS\u6d41\u5165\u6570\u3001\u6307\u540d\u691c\u7d22\u6d41\u5165\u306a\u3069\u3002\u307e\u305a\u5165\u53e3\u304c\u6a5f\u80fd\u3057\u3066\u3044\u308b\u304b\u3092\u78ba\u8a8d\u3059\u308b\u6307\u6a19\u3067\u3059\u3002<\/div>\r\n<\/div>\r\n
    \r\n
    KPI 2<\/div>\r\n
    \u56de\u904a\u7cfbKPI<\/strong>\uff1a\u30da\u30fc\u30b8\/\u30bb\u30c3\u30b7\u30e7\u30f3\u3001\u95a2\u9023\u8a18\u4e8b\u30af\u30ea\u30c3\u30af\u3001\u6bd4\u8f03\u8a18\u4e8b\u5230\u9054\u7387\u306a\u3069\u3002\u8aad\u8005\u304c\u4e00\u8a18\u4e8b\u3067\u7d42\u308f\u3089\u305a\u691c\u8a0e\u3092\u9032\u3081\u3066\u3044\u308b\u304b\u3092\u898b\u308b\u6307\u6a19\u3067\u3059\u3002<\/div>\r\n<\/div>\r\n
    \r\n
    KPI 3<\/div>\r\n
    \u884c\u52d5\u7cfbKPI<\/strong>\uff1aCTA\u30af\u30ea\u30c3\u30af\u6570\u3001\u8cc7\u6599DL\u6570\u3001\u554f\u3044\u5408\u308f\u305b\u6570\u3001\u5546\u8ac7\u5316\u6570\u306a\u3069\u3002\u4e8b\u696d\u6210\u679c\u306b\u8fd1\u3044\u884c\u52d5\u3092\u78ba\u8a8d\u3059\u308b\u6307\u6a19\u3067\u3059\u3002<\/div>\r\n<\/div>\r\n
    \r\n
    KPI 4<\/div>\r\n
    \u518d\u8a2a\u30fb\u4fe1\u983c\u7cfbKPI<\/strong>\uff1a\u518d\u8a2a\u7387\u3001\u6307\u540d\u691c\u7d22\u6570\u3001\u30e1\u30eb\u30de\u30ac\u767b\u9332\u6570\u306a\u3069\u3002\u5358\u767a\u306e\u95b2\u89a7\u3067\u306f\u306a\u304f\u3001\u7d99\u7d9a\u63a5\u70b9\u304c\u3067\u304d\u3066\u3044\u308b\u304b\u3092\u898b\u307e\u3059\u3002<\/div>\r\n<\/div>\r\n
    \r\n
    KPI 5<\/div>\r\n
    \u904b\u7528\u7cfbKPI<\/strong>\uff1a\u516c\u958b\u672c\u6570\u3001\u6539\u5584\u672c\u6570\u3001\u30ea\u30e9\u30a4\u30c8\u672c\u6570\u3001\u5c0e\u7dda\u6539\u5584\u6570\u306a\u3069\u3002\u6210\u679c\u3092\u652f\u3048\u308b\u65e5\u3005\u306e\u6d3b\u52d5\u3092\u53ef\u8996\u5316\u3059\u308b\u6307\u6a19\u3067\u3059\u3002<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/section>
    \r\n
    \r\n
    \r\n

    KPI\u8a2d\u8a08\u306f\u3053\u306e\u9806\u756a\u3067\u6c7a\u3081\u308b\u3068\u6574\u7406\u3057\u3084\u3059\u3044<\/h2>\r\n

    \u6307\u6a19\u3092\u601d\u3044\u3064\u304d\u3067\u4e26\u3079\u308b\u306e\u3067\u306f\u306a\u304f\u3001\u6210\u679c\u306e\u6d41\u308c\u306b\u6cbf\u3063\u3066\u6c7a\u3081\u308b\u3068\u904b\u7528\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\r\n\r\n<\/div>\r\n

    \r\n
    \r\n
    1<\/div>\r\n
    \r\n

    \u30e1\u30c7\u30a3\u30a2\u306e\u76ee\u7684\u3092\u6c7a\u3081\u308b<\/h3>\r\n

    \u307e\u305a\u306f\u55b6\u696d\u76ee\u7684\u306a\u306e\u304b\u3001\u63a1\u7528\u76ee\u7684\u306a\u306e\u304b\u3001\u30d6\u30e9\u30f3\u30c9\u8a8d\u77e5\u306a\u306e\u304b\u3092\u6574\u7406\u3057\u307e\u3059\u3002\u3053\u3053\u304c\u66d6\u6627\u3060\u3068KPI\u3082\u3076\u308c\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\r\n\r\n<\/div>\r\n<\/div>\r\n

    \r\n
    2<\/div>\r\n
    \r\n

    \u6700\u7d42\u6210\u679c\u6307\u6a19\u3092\u6c7a\u3081\u308b<\/h3>\r\n

    \u554f\u3044\u5408\u308f\u305b\u3001\u5fdc\u52df\u3001\u5546\u8ac7\u306a\u3069\u3001\u6700\u7d42\u7684\u306b\u4f55\u3092\u5897\u3084\u3057\u305f\u3044\u304b\u30921\u3064\u304b2\u3064\u306b\u7d5e\u3063\u3066\u5b9a\u3081\u307e\u3059\u3002<\/p>\r\n\r\n<\/div>\r\n<\/div>\r\n

    \r\n
    3<\/div>\r\n
    \r\n

    \u9014\u4e2d\u6307\u6a19\u3092\u6c7a\u3081\u308b<\/h3>\r\n

    CTA\u30af\u30ea\u30c3\u30af\u3084\u6bd4\u8f03\u8a18\u4e8b\u5230\u9054\u306a\u3069\u3001\u6700\u7d42\u6210\u679c\u306e\u524d\u6bb5\u968e\u3067\u8d77\u304d\u308b\u8aad\u8005\u884c\u52d5\u3092\u6307\u6a19\u306b\u3057\u307e\u3059\u3002<\/p>\r\n\r\n<\/div>\r\n<\/div>\r\n

    \r\n
    4<\/div>\r\n
    \r\n

    \u6d41\u5165\u6307\u6a19\u3092\u6c7a\u3081\u308b<\/h3>\r\n

    \u3069\u3053\u304b\u3089\u8aad\u8005\u304c\u6765\u3066\u3044\u308b\u304b\u3092\u628a\u63e1\u3059\u308b\u305f\u3081\u306e\u6307\u6a19\u3092\u9078\u3073\u3001\u96c6\u5ba2\u9762\u306e\u8ab2\u984c\u3082\u898b\u3048\u308b\u3088\u3046\u306b\u3057\u307e\u3059\u3002<\/p>\r\n\r\n<\/div>\r\n<\/div>\r\n

    \r\n
    5<\/div>\r\n
    \r\n

    \u904b\u7528KPI\u3092\u6c7a\u3081\u308b<\/h3>\r\n

    \u4f55\u672c\u516c\u958b\u3059\u308b\u304b\u3001\u4f55\u672c\u6539\u5584\u3059\u308b\u304b\u306a\u3069\u3001\u6210\u679c\u3092\u4f5c\u308b\u305f\u3081\u306e\u6d3b\u52d5\u91cf\u3082\u6700\u4f4e\u9650\u6c7a\u3081\u3066\u304a\u304f\u3068\u904b\u7528\u304c\u5b89\u5b9a\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\r\n\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/section>

    \r\n
    \r\n
    \r\n

    \u3088\u304f\u3042\u308b\u5931\u6557\u30d1\u30bf\u30fc\u30f3<\/h2>\r\n

    KPI\u8a2d\u8a08\u3067\u3064\u307e\u305a\u304d\u3084\u3059\u3044\u30dd\u30a4\u30f3\u30c8\u3092\u5148\u306b\u77e5\u3063\u3066\u304a\u304f\u3068\u3001\u7acb\u3061\u4e0a\u3052\u5f8c\u306e\u8ff7\u8d70\u3092\u9632\u304e\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\r\n\r\n<\/div>\r\n

    \r\n
    \r\n
    \u5931\u6557 1<\/div>\r\n
    PV\u3060\u3051\u3092KPI\u306b\u3057\u3066\u3057\u307e\u3046\u3053\u3068\u3067\u3059\u3002\u8a8d\u77e5\u306e\u76ee\u5b89\u306b\u306f\u306a\u308a\u307e\u3059\u304c\u3001\u4e8b\u696d\u6210\u679c\u306b\u3064\u306a\u304c\u3063\u3066\u3044\u308b\u304b\u306f\u5206\u304b\u308a\u307e\u305b\u3093\u3002<\/div>\r\n<\/div>\r\n
    \r\n
    \u5931\u6557 2<\/div>\r\n
    \u6307\u6a19\u3092\u5897\u3084\u3057\u3059\u304e\u308b\u3053\u3068\u3067\u3059\u3002\u7acb\u3061\u4e0a\u3052\u521d\u671f\u304b\u3089\u591a\u3059\u304e\u308b\u6307\u6a19\u3092\u6301\u3064\u3068\u3001\u4f55\u3092\u512a\u5148\u3057\u3066\u6539\u5584\u3059\u3079\u304d\u304b\u898b\u3048\u306b\u304f\u304f\u306a\u308a\u307e\u3059\u3002<\/div>\r\n<\/div>\r\n
    \r\n
    \u5931\u6557 3<\/div>\r\n
    \u76ee\u7684\u3068\u5408\u308f\u306a\u3044\u6307\u6a19\u3092\u8ffd\u3046\u3053\u3068\u3067\u3059\u3002\u554f\u3044\u5408\u308f\u305b\u3092\u5897\u3084\u3057\u305f\u3044\u306e\u306b\u3001\u8a18\u4e8b\u672c\u6570\u3060\u3051\u3092\u898b\u3066\u3044\u3066\u3082\u6539\u5584\u306e\u65b9\u5411\u304c\u305a\u308c\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/div>\r\n<\/div>\r\n
    \r\n
    \u5931\u6557 4<\/div>\r\n
    \u6570\u5b57\u3060\u3051\u6c7a\u3081\u3066\u8a08\u6e2c\u74b0\u5883\u3092\u6574\u3048\u306a\u3044\u3053\u3068\u3067\u3059\u3002CTA\u8a08\u6e2c\u3084\u6d41\u5165\u5206\u6790\u306e\u8a2d\u5b9a\u304c\u4e0d\u5341\u5206\u3060\u3068\u3001KPI\u3092\u6c7a\u3081\u3066\u3082\u6d3b\u304b\u3057\u306b\u304f\u304f\u306a\u308a\u307e\u3059\u3002<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/section>
    \r\n
    \r\n
    \r\n

    KPI\u8a2d\u8a08\u306e\u6574\u7406\u30c6\u30f3\u30d7\u30ec\u30fc\u30c8<\/h2>\r\n

    \u6b21\u306e\u578b\u306b\u5f53\u3066\u306f\u3081\u308b\u3068\u3001\u7acb\u3061\u4e0a\u3052\u524d\u306eKPI\u8a2d\u8a08\u3092\u6574\u7406\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\r\n\r\n<\/div>\r\n

    \r\n

    TEMPLATE<\/p>\r\n\r\n

    \r\n

    \u3053\u306e\u30e1\u30c7\u30a3\u30a2\u306f\u3001\u4f55\u3092\u76ee\u7684<\/span>\u306b\u3057\u3001\r\n\u6700\u7d42\u7684\u306b\u3069\u306e\u6210\u679c<\/span>\u3092\u5897\u3084\u3057\u305f\u3044\u306e\u304b\u3002\r\n\u305d\u306e\u305f\u3081\u306b\u3001\u9014\u4e2d\u3067\u3069\u3093\u306a\u8aad\u8005\u884c\u52d5<\/span>\u3092\u898b\u3066\u3001\r\n\u65e5\u3005\u306e\u904b\u7528\u3067\u306f\u4f55\u3092\u7a4d\u307f\u4e0a\u3052\u308b<\/span>\u306e\u304b<\/p>\r\n\r\n<\/div>\r\n

    \u3053\u306e\u6d41\u308c\u3067\u8003\u3048\u308b\u3068\u3001\u76ee\u7684\u3001\u6210\u679c\u3001\u9014\u4e2d\u6307\u6a19\u3001\u904b\u7528\u6307\u6a19\u304c\u3064\u306a\u304c\u308a\u3084\u3059\u304f\u306a\u308a\u3001\u7121\u7406\u306e\u306a\u3044KPI\u8a2d\u8a08\u304c\u3057\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002<\/p>\r\n\r\n<\/div>\r\n<\/div>\r\n<\/section>

    \r\n
    \r\n
    \r\n

    \u3088\u304f\u3042\u308b\u8cea\u554f<\/h2>\r\n

    \u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u306eKPI\u8a2d\u8a08\u3067\u3088\u304f\u3042\u308b\u7591\u554f\u3092\u6574\u7406\u3057\u307e\u3057\u305f\u3002<\/p>\r\n\r\n<\/div>\r\n

    \r\n
    \r\n

    Q. \u307e\u305a\u306fPV\u3060\u3051\u898b\u308c\u3070\u5341\u5206\u3067\u3059\u304b\uff1f<\/h3>\r\n

    \u521d\u671f\u306e\u53c2\u8003\u6307\u6a19\u306b\u306f\u306a\u308a\u307e\u3059\u304c\u3001\u305d\u308c\u3060\u3051\u3067\u306f\u4e0d\u5341\u5206\u3067\u3059\u3002\u5c11\u306a\u304f\u3068\u3082CTA\u30af\u30ea\u30c3\u30af\u3084\u554f\u3044\u5408\u308f\u305b\u306a\u3069\u3001\u884c\u52d5\u7cfb\u306e\u6307\u6a19\u3082\u898b\u305f\u3044\u3067\u3059\u3002<\/p>\r\n\r\n<\/div>\r\n

    \r\n

    Q. KPI\u306f\u3044\u304f\u3064\u304f\u3089\u3044\u6301\u3064\u3079\u304d\u3067\u3059\u304b\uff1f<\/h3>\r\n

    \u7acb\u3061\u4e0a\u3052\u521d\u671f\u306f\u3001\u6700\u7d42\u6210\u679c\u6307\u6a191\u301c2\u500b\u3001\u4e2d\u9593\u6307\u6a192\u301c3\u500b\u3001\u904b\u7528\u6307\u6a191\u301c2\u500b\u304f\u3089\u3044\u306e\u30b7\u30f3\u30d7\u30eb\u306a\u8a2d\u8a08\u304c\u6271\u3044\u3084\u3059\u3044\u3067\u3059\u3002<\/p>\r\n\r\n<\/div>\r\n

    \r\n

    Q. \u554f\u3044\u5408\u308f\u305b\u304c\u76ee\u7684\u306a\u3089\u3001\u554f\u3044\u5408\u308f\u305b\u6570\u3060\u3051\u898b\u308c\u3070\u3044\u3044\u3067\u3059\u304b\uff1f<\/h3>\r\n

    \u554f\u3044\u5408\u308f\u305b\u6570\u3060\u3051\u3060\u3068\u3001\u3069\u3053\u3067\u6b62\u307e\u3063\u3066\u3044\u308b\u304b\u5206\u304b\u308a\u306b\u304f\u3044\u3067\u3059\u3002CTA\u30af\u30ea\u30c3\u30af\u3084\u30b5\u30fc\u30d3\u30b9\u30da\u30fc\u30b8\u5230\u9054\u306a\u3069\u9014\u4e2d\u6307\u6a19\u3082\u898b\u308b\u65b9\u304c\u6539\u5584\u3057\u3084\u3059\u3044\u3067\u3059\u3002<\/p>\r\n\r\n<\/div>\r\n

    \r\n

    Q. KPI\u306f\u9014\u4e2d\u3067\u5909\u3048\u3066\u3082\u3088\u3044\u306e\u3067\u3057\u3087\u3046\u304b\uff1f<\/h3>\r\n

    \u554f\u984c\u3042\u308a\u307e\u305b\u3093\u3002\u7acb\u3061\u4e0a\u3052\u521d\u671f\u306f\u4eee\u8aac\u3068\u3057\u3066\u7f6e\u304d\u3001\u904b\u7528\u3057\u306a\u304c\u3089\u5b9f\u614b\u306b\u5408\u308f\u305b\u3066\u898b\u76f4\u3057\u3066\u3044\u304f\u65b9\u304c\u81ea\u7136\u3067\u3059\u3002<\/p>\r\n\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<\/section>

    \r\n
    \r\n

    \u7acb\u3061\u4e0a\u3052\u524d\u306b\u3001\u7121\u7406\u306e\u306a\u3044KPI\u8a2d\u8a08\u3092\u6574\u7406\u3057\u305f\u3044\u65b9\u3078<\/h2>\r\n

    \u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u306f\u3001\u59cb\u3081\u3066\u304b\u3089\u8003\u3048\u308b\u3088\u308a\u3001\u59cb\u3081\u308b\u524d\u306b\u76ee\u7684\u3068\u6307\u6a19\u3092\u6574\u7406\u3057\u3066\u304a\u304f\u65b9\u304c\u6210\u679c\u306b\u3064\u306a\u304c\u308a\u3084\u3059\u304f\u306a\u308a\u307e\u3059\u3002\r\n\u81ea\u793e\u306b\u5408\u3063\u305fKPI\u8a2d\u8a08\u3084\u3001\u898b\u308b\u3079\u304d\u6570\u5b57\u306e\u512a\u5148\u9806\u4f4d\u3092\u6574\u7406\u3057\u305f\u3044\u65b9\u306f\u3001\u305c\u3072\u304a\u6c17\u8efd\u306b\u3054\u76f8\u8ac7\u304f\u3060\u3055\u3044\u3002<\/p>\r\n\r\n

    \u304a\u554f\u3044\u5408\u308f\u305b\u306f\u3053\u3061\u3089<\/a>\r\n\u30b5\u30fc\u30d3\u30b9\u5185\u5bb9\u3092\u898b\u308b<\/a><\/div>\r\n<\/div>\r\n<\/section>","protected":false},"excerpt":{"rendered":"

    OWNED MEDIA GUIDE \u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u7acb\u3061\u4e0a\u3052\u524d\u306b\u6c7a\u3081\u308b\u3079\u304d KPI\u8a2d\u8a08\u306e\u57fa\u672c \u300c\u30aa\u30a6\u30f3\u30c9\u30e1\u30c7\u30a3\u30a2\u3092\u59cb\u3081\u308b\u306a\u3089\u3001\u307e\u305a\u4f55\u3092\u6570\u5b57\u3067\u8ffd\u3048\u3070\u3044\u3044\u306e\u304b\u5206\u304b\u3089\u306a\u3044\u300d \u300cPV\u3060\u3051\u898b\u3066\u3044\u308c\u3070\u3088\u3044\u306e\u304b\u3001\u305d\u308c\u3068\u3082\u554f\u3044\u5408\u308f\u305b\u6570\u3092 […]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"vkexunit_cta_each_option":"","footnotes":""},"categories":[1],"tags":[],"class_list":["post-176","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/ownedmedia.kinbitious.com\/index.php?rest_route=\/wp\/v2\/posts\/176","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/ownedmedia.kinbitious.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/ownedmedia.kinbitious.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/ownedmedia.kinbitious.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/ownedmedia.kinbitious.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=176"}],"version-history":[{"count":1,"href":"https:\/\/ownedmedia.kinbitious.com\/index.php?rest_route=\/wp\/v2\/posts\/176\/revisions"}],"predecessor-version":[{"id":177,"href":"https:\/\/ownedmedia.kinbitious.com\/index.php?rest_route=\/wp\/v2\/posts\/176\/revisions\/177"}],"wp:attachment":[{"href":"https:\/\/ownedmedia.kinbitious.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=176"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/ownedmedia.kinbitious.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=176"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/ownedmedia.kinbitious.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=176"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}